Target ‘long tail’ keywords in your sub pages. Long tail keywords are those that are not as highly competitive as your main keyword. Target a fairly competitive keyword for your index page and less competitive keywords for all sub pages. Many Webmasters have a bad habit of targeting the same few keywords throughout their entire site; because of this they are losing valuable traffic to inner pages.
It’s not just about quantity though. Quality is actually of more importance. You can fill it with a thousand pages of junk that no one wants to read and becomes bored with or you can fill it with five pages of great content that is interesting and as new content is slowly added, people come back to read it.
So EVEN IF you do get to the top, it will just make your competition try that much harder to knock you back down a peg or two. So you end up in a vicious cycle where you and your direct (and indirect) competitors are jockeying back and forth for first position. Whoever spends the most time (spelled M-O-N-E-Y) on SEO wins. At least for a time, just so long as no one else spends a little more than they do. So even if you get to the top, you can bet, you won’t stay there for long.
Once it is “Optimized”, then you need to let the search engines know that you exist. Only after it is ready should you tell them about it. But this is a subject for another article. Do a search of different article warehouse or SEO news sources. You will find a lot of information on this.
SEO strategies rely upon choosing the best keywords for the business you have designed. Since many people have difficulty focusing their business enough to really be successful at the start, SEO is extremely valuable to the developing business model.
Get your keywords right. One of the most important parts of SEO is the keywords. On-page SEO is what affects your results on search engines therefore you must get it right. Before you even build your website make sure you already have chosen keywords (around 2-3 keywords). Your webpage will be based around the keywords you have chosen. The page title is the single most essential on-page SEO factor so include them in there!
The second point is that the title of your site need not be stated on every web page. My web page titles are those of the page, not the site. The graphics are the same, but the title is the keyword that they page is optimized for. Why do otherwise? Yet 99.99% do (just a guess!). Then fourth of my SEO tips is related to the headings on each page. The main title of the page should be in H1 tags, Pinterest and the heading in H2 tags. You don’t need any more, but any subheadings can go into H3 tags, but should contain text that could be construed as minor keywords.
The book instructions are simple, to the point, and user friendly. You don’t need a degree in internet savvy to read it. Use this secret weapon to climb to the top of the Google ranks. Know what works, use the most efficient SEO techniques, be there before the competition. Know what SEO software to use, how to use it, and were to look. Dan’s SEO book will be the best investment your business has ever made. Actually, the only thing you are investing is the time it takes to read the book. Because the book is free!